Theme development
Custom themes and child themes built from your design files — not a marketplace template with the demo content swapped out.
WordPress that stays fast.
I'm Nikita — a WordPress developer based in Slovakia. 11+ years on one stack, deliberately: custom themes, WooCommerce, and the performance work most builds skip.
50+SITES
11+Years building
50+Sites shipped
04Countries served
Scroll to explore
I build WordPress sites that load fast, sell well and survive the next update — written by hand, tuned for search, and handed over clean so you're never stuck with me.
Who I work with
For businesses
A site that brings enquiries and orders, with a fixed quote in writing before work starts.
For agencies
White-label development under your brand, led by your project manager.
For rescues
Slow, broken or abandoned sites — audited first, then fixed properly.
What I build — 06 services
Built for
Built for
results.
Six things I do every week. Each one ships with clean code, documentation and a proper handover.
E-commerce
Stores with the checkout, shipping rules and tax logic your business actually runs on, wired to your payment and stock systems.
Performance
Core Web Vitals work: image pipeline, caching layer, database queries cleaned up, and the plugins you don't need taken out.
Maintenance
Updates, backups, uptime checks and security patches handled on a schedule, so nothing breaks quietly between launches.
SEO integration
Structured data, clean markup, sitemaps and redirect maps built during development rather than bolted on six months later.
UI/UX enhancement
Redlines implemented to the pixel across every breakpoint, with motion added only where it helps someone get through the page.
Have a project in mind?
Discuss it →
Selected work — 06 of 50+
Built, shipped,
Built, shipped,
still running.
Real businesses, real traffic. A few builds I'm proud of — from US tech firms to UK furniture stores.
01 — 2025
Melity
Corporate · USA search-ready website for a US company delivering IT services and enterprise Drupal solutions worldwide.
Read the case study →
02 — 2025
Tea Mania
WooCommerceAn e-commerce WordPress build for a Rajkot tea brand selling handcrafted, organic and speciality teas.
Read the case study →
03 — 2018
Willow & Hall
E-commerce · UKA British furniture brand brought online — a custom Magento 1 store built around made-to-order sofas and beds.
Read the case study →
04 — 2025
Purusharthas
Knowledge platformA spiritual learning platform — a fully custom WordPress build presenting ancient knowledge with modern clarity.
Read the case study →
05 — 2023
Meera Jewels
WooCommerceA website as timeless as the jewellery it showcases, for a trusted jewellery shop in Rajkot.
Read the case study →
06 — 2025
Sphere Global
Corporate · USA corporate site for an AI logistics company — modular, scalable WordPress presenting technical work in plain terms.
Read the case study →
The archive — 2015 → 2026
More projects.
Case studyHomeward Bound
Migration · US
Nutragrace
WooCommerce
Saviour
WordPress
Cannings Cards
WooCommerce · UK
Pagdand NGO
Non-profit · India
320 Coffee & Creamery
Café · US
Affectionate Cares
Healthcare · US
Choice Stationery
E-commerce · UK
Sure Safety
Corporate · India
Opti-Merge
Corporate
Artimyze
Marketplace
Civilcon
Construction
Overseas Castings
Manufacturing · India
Formed Architects
Architecture · UK
Fuzz Wax Bar
Salon
NutraCart
E-commerce
Plexuro
Digital agency
Utsav
Incense brand
How it works — 03 steps
No black box
No black box
between brief & build.
A rough brief is enough. You get a scope and a fixed price before anything gets built.
01
I read it and reply
Usually within one working day. If something in the brief looks like it'll cause trouble later, I'll say so in that first reply.
02
A short call, if it helps
Thirty minutes to walk through the structure, the constraints and anything the brief didn't cover. Free, no obligation.
03
Scope, timeline, quote
Sitemap, phases and a fixed figure in writing before anything gets built — so there's no moving target once work starts.
About me
Eleven years,
WordPress
WooCommerce
PHP
MySQL
Elementor
Divi
WPBakery
ACF
HTML5
CSS3
SCSS
JavaScript
jQuery
GSAP
Shopify Liquid
Magento 2
Figma
Search Console
Git
Bootstrap
OpenCart
Google Analytics
GitHub
Jira · Agile
Core Web Vitals
Eleven years,
one specialism.
I started on PHP in 2015 and never drifted. When a site is slow, a checkout is dropping orders, or a theme update has broken a layout — I've usually seen the shape of it before.
Alongside development I help clients keep the rest moving — scheduling social posts, running ad campaigns, and directing product photo and video shoots. Now based in Slovakia and studying for a Master’s in Management, so the technical answer usually comes with the business one attached.
- Base
- Prešov, Slovakia — works across Europe, UK and US hours
- Experience
- 11+ years, 50+ sites shipped
- Clients
- India · Malaysia · United Kingdom · United States
- Studying
- Master’s in Management — University of Prešov (grade 1.20)
- Languages
- English C1 · Hindi C2 · Gujarati native · Slovak A1
- Availability
- Open to freelance and contract work
- Outside work
- Travelling, reading, music & films
Tools & technologies
WordPressWooCommercePHPMySQLElementorDiviWPBakeryACFHTML5CSS3SCSSJavaScriptjQueryGSAPShopify LiquidMagento 2FigmaSearch ConsoleGitBootstrapOpenCartGoogle AnalyticsGitHubJira · AgileCore Web Vitals
The record — 2015 → now
Experience &
Experience &
credentials.
Now
Freelance WordPress developerRemote — open for projects
Freelance WordPress developerRemote — open for projectsCustom themes, WooCommerce stores, speed and SEO work for businesses and agencies.
10/2025 → 08/2026WordPress developer & consultantID2Solve Management Consultant — US, remote
WordPress developer & consultantID2Solve Management Consultant — US, remoteHigh-performance Divi builds, full hosting / domain / SSL / cPanel management, Core Web Vitals optimisation and on-page SEO with schema.
08/2024 → 09/2025WordPress consultantSphere Global Solutions — US, remote
WordPress consultantSphere Global Solutions — US, remoteCustom plugins, themes and post types built from scratch; mobile-first builds, speed optimisation and on-page SEO.
06/2022 → 08/2024Senior WordPress developerRozzario Digital Agency — Malaysia, remote
Senior WordPress developerRozzario Digital Agency — Malaysia, remoteCustom plugins, themes and CPTs, WooCommerce customisation, cross-browser fixes and SEO across pages and products.
06/2021 → 05/2022Senior Magento developerSinelogix Technologies — India, remote
Senior Magento developerSinelogix Technologies — India, remoteMagento 2 modules to client spec, including a bulk-pricing “Request for Quote” module; third-party module integration.
11/2018 → 06/2021
Senior web developerSvaapta IT Ally Solutions — India
Senior web developerSvaapta IT Ally Solutions — IndiaLed the front-end team on Magento and WordPress redesigns; Joomla → WordPress migration and payment-gateway fixes.
06/2018 → 11/2018Senior web developerGreenopia — India
Senior web developerGreenopia — IndiaBuilt and maintained responsive WordPress and Magento 1 websites.
08/2015 → 06/2018PHP developerSure Safety India Pvt. Ltd.
PHP developerSure Safety India Pvt. Ltd.Ran 5+ Magento 1 and WordPress sites at once, supporting promotions and marketing. Two appreciation awards.
05/2015 → 08/2015Junior PHP developerWeb Brains Technologies — India
Junior PHP developerWeb Brains Technologies — IndiaWordPress, OpenCart, core PHP and MySQL websites; custom theme integration.
09/2025 → present
Master’s in ManagementUniversity of Prešov — Slovakia
Master’s in ManagementUniversity of Prešov — SlovakiaGrade 1.20 · Project management, intercultural management, managerial decision making, trends in internet marketing.
06/2011 → 06/2014Master of Computer ApplicationsUka Tarsadia University, Bardoli — India
Master of Computer ApplicationsUka Tarsadia University, Bardoli — IndiaC programming, data structures, software engineering, Unix internals and shell programming.
06/2009 → 06/2011Bachelor of Computer ApplicationsVeer Narmad South Gujarat University, Surat — India
Bachelor of Computer ApplicationsVeer Narmad South Gujarat University, Surat — IndiaComputer networks, web design, Java, programming methodology.
In progress
GenAI EngineerOngoing
GenAI EngineerOngoingIn progress
Complete Web DevelopmentUdemy
Complete Web DevelopmentUdemyCertified
IBM Full Stack Software DeveloperIBM via Coursera
IBM Full Stack Software DeveloperIBM via Coursera2025Shopify Development — Liquid programmingUdemy
Shopify Development — Liquid programmingUdemy2025
Collaborate Effectively for Professional SuccessIBM
Collaborate Effectively for Professional SuccessIBM2024
Adobe Certified Professional — Adobe Commerce DeveloperAdobe
Adobe Certified Professional — Adobe Commerce DeveloperAdobe2024The Complete Divi Course for WordPressUdemy
The Complete Divi Course for WordPressUdemy2024
WordPress REST APILinkedIn Learning
WordPress REST APILinkedIn Learning2024WordPress Essential TrainingLinkedIn Learning
WordPress Essential TrainingLinkedIn Learning2023
IELTS General Training — Band 7IDP
IELTS General Training — Band 7IDP2017
Get Future Ready with Business Tools from GoogleBMS
Get Future Ready with Business Tools from GoogleBMSErasmus+
Erasmus internship — front desk receptionSpain
Erasmus internship — front desk receptionSpain2017
Appreciation Certificate — Dedication towards workSure Safety India Pvt. Ltd.
Appreciation Certificate — Dedication towards workSure Safety India Pvt. Ltd.2016Appreciation Certificate — Outstanding performanceSure Safety India Pvt. Ltd.
Appreciation Certificate — Outstanding performanceSure Safety India Pvt. Ltd.11+Years of WordPress
50+Websites built
10+International clients
9Certifications earned
In their words — 04 clients
Kind words from
Kind words from
happy clients.
“Nikita turned our outdated site into a fast, modern platform. Her Divi and Elementor work is outstanding, and every request came back handled properly. One of the best developers we've worked with.
“Exceptional work. She built a custom WordPress solution for our business and tuned it for speed and search. Clear communication, delivered on time, pixel-perfect.
“We've hired Nikita for several WordPress and WooCommerce projects. Her coding standard is world-class, and she also kept our social posts on schedule and wrote marketing emails that lifted our response rate.
“She handled our full redesign in Elementor plus custom theme work, then coordinated our product shoot — models, styling, props, venue. A full-support professional who goes past the brief.
← Drag to read more →
From the blog — latest 03
Notes from
Read all 10 articles →
Notes from
the build.
Performance
Why your WordPress site got slower after the redesign
The new design looks better and loads worse — and it's almost never the design's fault. The five things that usually change during a rebuild.
↗12 July 2026 · 8 min readPerformance
Core Web Vitals in plain English
What LCP, CLS and INP actually measure, why your score moves when you didn't change anything, and which of the three is worth your money first.
↗28 June 2026 · 6 min readDevelopment
Elementor or a custom theme? The honest answer
Neither is the right default. The actual decision tree — who edits the site, how many templates you need, and what you'll pay for later.
↗14 June 2026 · 9 min read
Common questions
Asked before
Asked before
you ask.
New WordPress builds and custom themes, WooCommerce stores, migrations onto WordPress, Core Web Vitals and speed work, and taking over sites that someone else built and left behind. If it runs on WordPress, it's in scope.
Both. Much of the last eleven years has been white-label development for agencies in India, Malaysia, the UK and the US, alongside direct work with business owners. Agency work can run under your brand with your project manager leading.
Yes — it's a regular part of the work. Send the URL and admin access when you're ready and I'll audit what's there first, so the quote covers what actually needs doing rather than a guess.
It depends on page count, how much content is ready and how many integrations are involved. You'll get a phase-by-phase timeline with the quote, before any work starts.
Every project is quoted individually against its scope, and the figure is fixed in writing before work begins. Sharing a budget range helps — it lets me tell you honestly whether it's realistic, and propose a phased approach if it isn't.
If you want it. Maintenance runs as a monthly retainer covering updates, backups, uptime checks and security patches. It's optional — sites are built to be handed over, not to keep you dependent on me.
Get in touch — replies within a day
Let's build something fast.
Tell me what you're building and where it's stuck. A rough brief is enough to get a scope and a timeline back.